FIRST

Connecting people with the common goal to improve food

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The Problem

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IFT's mission is to contribute to a more sustainable future for the global food supply and find solutions for global food security.

 

But after years of distanced communication due to COVID, IFT wanted to highlight that its annual FIRST conference could now be attended in person or virtually.

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The Solution

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To create a sizzle celebrating the triumph of both science and community over recent setbacks and invite attendees to participate in solving micro and macro issues in the global food community.

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Role

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Narrative designer, script writer.

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